{"id":1519,"date":"2019-10-28T14:08:19","date_gmt":"2019-10-28T05:08:19","guid":{"rendered":"http:\/\/35.221.83.217\/?p=1519"},"modified":"2020-02-07T10:07:54","modified_gmt":"2020-02-07T01:07:54","slug":"%e6%8e%a1%e7%94%a8%e6%88%a6%e7%95%a5%e3%81%ae%e3%83%9d%e3%82%a4%e3%83%b3%e3%83%88%e3%81%af%ef%bc%9f%e6%8e%a1%e7%94%a8%e3%81%a7%e5%a4%b1%e6%95%97%e3%81%97%e3%81%aa%e3%81%84%e8%a8%88%e7%94%bb%e3%81%ae","status":"publish","type":"post","link":"https:\/\/crowd.itpropartners.com\/pieceblog\/1519","title":{"rendered":"\u63a1\u7528\u6226\u7565\u306e\u30dd\u30a4\u30f3\u30c8\u306f\uff1f\u63a1\u7528\u3067\u5931\u6557\u3057\u306a\u3044\u8a08\u753b\u306e\u7acb\u3066\u65b9\u306e\u30b3\u30c4\uff01"},"content":{"rendered":"<p>\u63a1\u7528\u6226\u7565\u306f\u7acb\u3066\u305f\u307b\u3046\u304c\u3044\u3044\u306e\u306f\u5206\u304b\u3063\u3066\u3044\u308b\u3051\u308c\u3069\u3001\u5177\u4f53\u7684\u306b\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u306e\u304b\u5206\u304b\u3089\u306a\u3044\u3001\u81ea\u793e\u306b\u3075\u3055\u308f\u3057\u3044\u4eba\u6750\u304c\u306a\u304b\u306a\u304b\u3053\u306a\u3044\u3001\u305d\u3046\u3044\u3046\u3088\u3046\u306a\u304a\u60a9\u307f\u306f\u3042\u308a\u307e\u305b\u3093\u304b\u3002<\/p>\n<p>\u4eba\u6750\u4e0d\u8db3\u304c\u53eb\u3070\u308c\u308b\u4e2d\u3001\u81ea\u793e\u306e\u63a1\u7528\u6226\u7565\u306f\u5927\u5909\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u3063\u3066\u304d\u307e\u3059\u3002<\/p>\n<p>\u305d\u3046\u306f\u8a00\u3063\u3066\u3082\u3001\u5177\u4f53\u7684\u306b\u4f55\u304b\u3089\u624b\u3092\u3064\u3051\u3066\u3044\u3044\u306e\u304b\u5206\u304b\u3089\u306a\u304b\u3063\u305f\u308a\u3059\u308b\u306e\u304c\u73fe\u72b6\u3067\u3059\u3002\u305d\u306e\u89e3\u6c7a\u7b56\u306f\u307e\u305a\u63a1\u7528\u6226\u7565\u3092\u5177\u4f53\u7684\u306b\u7acb\u3066\u308b\u3053\u3068\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u81ea\u793e\u306e\u5c06\u6765\u3092\u898b\u636e\u3048\u305f\u63a1\u7528\u6226\u7565\u3092\u7dbf\u5bc6\u306b\u8a08\u753b\u3059\u308b\u3053\u3068\u3067\u3001\u3044\u3061\u65e9\u304f\u826f\u3044\u4eba\u6750\u3092\u78ba\u4fdd\u3067\u304d\u308b\u3053\u3068\u306b\u7e4b\u304c\u3063\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u7af6\u5408\u4ed6\u793e\u306b\u8ca0\u3051\u306a\u3044\u4eba\u6750\u3092\u78ba\u4fdd\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u3059\u3050\u306b\u3067\u3082\u63a1\u7528\u6226\u7565\u3092\u7acb\u3066\u3066\u53d6\u308a\u7d44\u3080\u5fc5\u8981\u6027\u304c\u3042\u308b\u306e\u3067\u3059\u3002<\/p>\n<div 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class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \u63a1\u7528\u6226\u7565\u3068\u306f<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_1\">2<\/span> \u63a1\u7528\u6226\u7565\u3092\u7acb\u3066\u308b\u307e\u3067\u306e\u6d41\u308c<\/a><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_1\">3<\/span> \u63a1\u7528\u6226\u7565\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u305f\u3081\u306e\u30b3\u30c4<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_1\">4<\/span> \u307e\u3068\u3081\uff1a\u63a1\u7528\u6226\u7565\u306f\u4e8b\u524d\u6e96\u5099\u304c\u5927\u5207<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\">\u63a1\u7528\u6226\u7565\u3068\u306f<\/span><\/h2>\n<p>\u63a1\u7528\u6226\u7565\u3068\u306f\u3001\u81ea\u793e\u306e\u4eba\u6750\u306e\u78ba\u4fdd\u3092\u5b89\u5b9a\u7684\u306b\u3057\u3066\u3044\u304f\u305f\u3081\u306e\u6226\u7565\u306b\u306a\u308a\u307e\u3059\u3002\u63a1\u7528\u6226\u7565\u304c\u5fc5\u8981\u306a\u7406\u7531\u306f\u3001\u4f01\u696d\u306e\u5c06\u6765\u6027\u3092\u8003\u3048\u305f\u5834\u5408\u3001\u9069\u5207\u306a\u4eba\u6750\u306e\u63a1\u7528\u306f\u7d4c\u55b6\u4e0a\u3067\u3082\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3042\u308a\u3001\u6628\u4eca\u306e\u4eba\u6750\u4e0d\u8db3\u3068\u3044\u3046\u80cc\u666f\u306b\u304a\u3044\u3066\u3082\u3001\u7d99\u7d9a\u7684\u306b\u78ba\u4fdd\u3057\u3066\u3044\u304f\u305f\u3081\u306b\u5fc5\u9808\u3068\u306a\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u63a1\u7528\u6226\u7565\u3092\u6301\u305f\u306a\u3044\u307e\u307e\u4eba\u6750\u3092\u63a1\u7528\u3057\u305f\u5834\u5408\u3001\u305d\u308c\u306f\u305f\u3060\u306e\u4eba\u6570\u5408\u308f\u305b\u306b\u3057\u304b\u306a\u3089\u305a\u3001\u4f01\u696d\u306e\u5229\u76ca\u306b\u76f4\u7d50\u3057\u3066\u3044\u304f\u3088\u3046\u306a\u63a1\u7528\u306b\u306f\u306a\u3089\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u7d4c\u55b6\u7684\u306b\u8003\u3048\u305f\u5834\u5408\u3067\u3082\u3001\u4eba\u4e8b\u90e8\u3060\u3051\u3067\u306f\u306a\u304f\u7d4c\u55b6\u306e\u30c8\u30c3\u30d7\u3092\u4ea4\u3048\u306a\u304c\u3089\u8a71\u5408\u3044\u3092\u9032\u3081\u3066\u3044\u304f\u3068\u826f\u3044\u3067\u3057\u3087\u3046\u3002\u306a\u305c\u306a\u3089\u3070\u3001\u81ea\u793e\u306e\u5c06\u6765\u7684\u306b\u5fc5\u8981\u306a\u4eba\u6750\u306f\u3069\u306e\u3088\u3046\u306a\u30d1\u30fc\u30bd\u30ca\u30ea\u30c6\u30a3\u3092\u6301\u3061\u5408\u308f\u305b\u305f\u4eba\u304c\u3044\u3044\u306e\u304b\u3092\u5168\u793e\u3067\u8003\u3048\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u5404\u90e8\u7f72\u304c\u8a8d\u8b58\u3092\u7d71\u4e00\u3067\u304d\u308b\u3068\u3044\u3046\u30e1\u30ea\u30c3\u30c8\u3082\u3042\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u3057\u305f\u304c\u3063\u3066\u63a1\u7528\u6226\u7565\u306f\u3001\u5168\u793e\u4e00\u4e38\u3068\u306a\u308a\u81ea\u793e\u306e\u5c06\u6765\u306e\u4e8b\u696d\u76ee\u6a19\u3092\u9042\u884c\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u4eba\u6750\u3092\u3002\u3069\u306e\u3088\u3046\u306b\u78ba\u4fdd\u3092\u3057\u3066\u304f\u306e\u304b\u3092\u5177\u4f53\u7684\u306b\u8a08\u753b\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<h2><span 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id=\"i-3\">\u63a1\u7528\u6226\u7565\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u305f\u3081\u306e\u30b3\u30c4<\/span><\/h2>\n<p>\u3055\u3066\u3001\u63a1\u7528\u6226\u7565\u304c\u5177\u4f53\u7684\u306b\u6c7a\u5b9a\u3057\u305f\u3089\u3001\u305d\u306e\u6226\u7565\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u306e\u304b\u3001\u305d\u306e\u65b9\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002\u305d\u306e\u65b9\u6cd5\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u3044\u304b\u306b\u81ea\u793e\u306b\u9069\u4efb\u306a\u4eba\u6750\u3092\u78ba\u4fdd\u3067\u304d\u308b\u306e\u304b\u304c\u660e\u78ba\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u6c42\u4eba\u306e\u6d78\u900f\u5ea6\u3092\u9ad8\u3081\u308b<\/li>\n<li>\u4ed6\u793e\u3068\u306e\u9055\u3044\u3092\u8a34\u6c42\u3059\u308b<\/li>\n<li>SWOT\u306e\u5206\u6790<\/li>\n<\/ul>\n<h3>\u6c42\u4eba\u306e\u6d78\u900f\u5ea6\u3092\u9ad8\u3081\u308b<\/h3>\n<p>\u307e\u305a\u306f\u81ea\u793e\u306e\u6c42\u4eba\u306e\u5b58\u5728\u3092\u6c42\u8077\u8005\u306b\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u3053\u3068\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u306a\u305c\u306a\u3089\u3001\u6c42\u8077\u3057\u3066\u3044\u308b\u4eba\u306e\u76ee\u306b\u5165\u3089\u306a\u3051\u308c\u3070\u305d\u3082\u305d\u3082\u5fdc\u52df\u3055\u308c\u308b\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u65b0\u5352\u8005\u3092\u63a1\u7528\u3057\u305f\u3044\u5834\u5408\u306b\u7d19\u5a92\u4f53\u306e\u6c42\u4eba\u3060\u3051\u3067\u6c42\u8077\u8005\u306b\u60c5\u5831\u304c\u5c4a\u304f\u3067\u3057\u3087\u3046\u304b\u3002\u3082\u3061\u308d\u3093\u5927\u5b66\u306a\u3069\u306e\u63b2\u793a\u677f\u306b\u8cbc\u308a\u3060\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3067\u898b\u308b\u5b66\u751f\u3055\u3093\u3082\u3044\u308b\u3067\u3057\u3087\u3046\u3002\u305f\u3060\u305d\u308c\u3060\u3051\u3067\u306f\u601d\u3046\u3088\u3046\u306a\u5fdc\u52df\u306f\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u4eca\u306e\u5b66\u751f\u306e\u751f\u6d3b\u30b9\u30bf\u30a4\u30eb\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u3093\u306a\u6c42\u4eba\u5a92\u4f53\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u306e\u304b\u304c\u6d6e\u5f6b\u306b\u306a\u3063\u3066\u304f\u308b\u3067\u3057\u3087\u3046\u3002\u6c42\u3081\u308b\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u5b9a\u307e\u3063\u305f\u3089\u3001\u305d\u306e\u751f\u6d3b\u30b9\u30bf\u30a4\u30eb\u3092\u5206\u6790\u3057\u3066\u3001\u3088\u304f\u76ee\u306b\u3059\u308b\u5a92\u4f53\u3067\u6c42\u4eba\u52df\u96c6\u3092\u304b\u3051\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u4ed6\u793e\u3068\u306e\u9055\u3044\u3092\u8a34\u6c42\u3059\u308b<\/h3>\n<p>\u6b21\u306b\u4ed6\u793e\u3068\u306e\u9055\u3044\u3092\u660e\u78ba\u5316\u3057\u3001\u305d\u306e\u9b45\u529b\u3092\u8a34\u6c42\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u306b\u306a\u308a\u307e\u3059\u3002\u306a\u305c\u306a\u3089\u540c\u3058\u3088\u3046\u306a\u8077\u7a2e\u3060\u3063\u305f\u3089\u3001\u4ed6\u793e\u3088\u308a\u7d66\u4e0e\u3084\u4f11\u65e5\u304c\u591a\u3044\u3060\u3051\u3067\u3082\u81ea\u793e\u3092\u9b45\u529b\u7684\u306b\u601d\u3063\u3066\u304f\u308c\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u4f01\u696d\u306b\u5fdc\u52df\u3059\u308b\u969b\u306b\u306f\u3001\u4ed5\u4e8b\u5185\u5bb9\u306a\u3069\u3082\u91cd\u8981\u3067\u3059\u304c\u3001\u5f85\u9047\u9762\u306f\u5fc5\u305a\u3068\u8a00\u3063\u3066\u3088\u3044\u307b\u3069\u6ce8\u610f\u6df1\u304f\u307f\u308b\u3068\u601d\u3044\u307e\u3059\u3002\u5c11\u3057\u3067\u3082\u5f85\u9047\u304c\u3088\u3044\u4f01\u696d\u306b\u63a1\u7528\u3055\u308c\u305f\u3044\u306e\u306f\u3001\u7686\u3055\u3093\u601d\u3046\u3068\u3053\u308d\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u9867\u5ba2\uff08Customor\uff09\u3001\u7af6\u5408\uff08Competiter\uff09\u3001\u81ea\u793e\uff08Company\uff09\u306e3C\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u4ed6\u793e\u3068\u306e\u9055\u3044\u3092\u9b45\u529b\u7684\u306b\u6c42\u8077\u8005\u306b\u8a34\u6c42\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<h3>SWOT\u306e\u5206\u6790\u304b\u3089\u81ea\u793e\u306e\u9b45\u529b\u3092\u30a2\u30d4\u30fc\u30eb<\/h3>\n<p>\u305d\u3057\u3066SWOT\u5206\u6790\u3092\u3057\u3066\u81ea\u793e\u306e\u9b45\u529b\u3092\u6d17\u3044\u51fa\u3057\u307e\u3057\u3087\u3046\u3002\u306a\u305c\u306a\u3089\u3070\u3001\u5f37\u307f\uff08Strength\uff09\u3001\u5f31\u307f\uff08Weakness\uff09\u3001\u6a5f\u4f1a\uff08Opportunity\uff09\u3001\u8105\u5a01\uff08Threat\uff09\u306e4\u3064\u306e\u8ef8\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u81ea\u793e\u3068\u5916\u90e8\u306e\u74b0\u5883\u3092\u6bd4\u8f03\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070SWOT\u3092\u7528\u3044\u3066\u5206\u6790\u3059\u308b\u3068\u3001\u5f37\u307f\u306f\u72ec\u81ea\u306e\u6280\u8853\u306f\u3042\u308b\u3053\u3068\u3001\u5f31\u307f\u306f\u77e5\u540d\u5ea6\u304c\u306a\u3044\u3053\u3068\u3001\u6a5f\u4f1a\u306f\u6d77\u5916\u306b\u3082\u5e02\u5834\u3092\u958b\u62d3\u3067\u304d\u308b\u3053\u3068\u3001\u8105\u5a01\u306f\u5c02\u9580\u8077\u304c\u9ad8\u9f62\u5316\u3057\u3066\u3044\u308b\u3053\u3068\u3001\u3068\u3044\u3046\u3088\u3046\u306b\u3055\u307e\u3056\u307e\u306a\u89d2\u5ea6\u304b\u3089\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u306a\u306b\u3092\u3069\u306e\u3088\u3046\u306b\u898b\u305b\u308c\u3070\u3044\u3044\u306e\u304b\u3001\u4f55\u3092\u81ea\u793e\u306e\u9b45\u529b\u3068\u3057\u3066\u30a2\u30d4\u30fc\u30eb\u3059\u308c\u3070\u3044\u3044\u306e\u304b\u3068\u3044\u3046\u6226\u7565\u304c\u898b\u3048\u3066\u304f\u308b\u306e\u3067\u3059\u3002<\/p>\n<h2><span id=\"i-4\">\u307e\u3068\u3081\uff1a\u63a1\u7528\u6226\u7565\u306f\u4e8b\u524d\u6e96\u5099\u304c\u5927\u5207<\/span><\/h2>\n<p>\u4f01\u696d\u306e\u63a1\u7528\u6226\u7565\u306f\u3001\u5168\u793e\u3092\u3042\u3052\u3066\u53d6\u308a\u7d44\u3080\u3079\u304d\u8ab2\u984c\u3067\u3042\u308a\u3001\u4e8b\u524d\u306b\u7dbf\u5bc6\u306a\u6e96\u5099\u3092\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u304b\u306a\u308a\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u306a\u305c\u306a\u3089\u3001\u9650\u3089\u308c\u305f\u4eba\u6750\u306e\u4e2d\u3067\u3044\u304b\u306b\u8fc5\u901f\u306b\u81ea\u793e\u306b\u5408\u3046\u4eba\u6750\u3092\u7372\u5f97\u3057\u3066\u3044\u304f\u304b\u306f\u3001\u7af6\u5408\u4ed6\u793e\u3068\u5dee\u5225\u5316\u3092\u56f3\u308b\u3053\u3068\u306b\u7e4b\u304c\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u63a1\u7528\u6226\u7565\u306f\u3001\u3088\u308a\u5177\u4f53\u7684\u306a\u5185\u5bb9\u3092\u3044\u304b\u306b\u6e96\u5099\u3067\u304d\u308b\u304b\u306b\u3088\u3063\u3066\u7d50\u679c\u306b\u5dee\u304c\u51fa\u3066\u304f\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u304c\u30b3\u30f3\u30b9\u30bf\u30f3\u30c8\u306b\u826f\u3044\u4eba\u6750\u3092\u78ba\u4fdd\u3067\u304d\u3066\u3044\u304f\u3088\u3046\u306b\u306a\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<div 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